Education and brand name

25 03 2008

I wonder what is the definition of education.

Does the school name have an impact to the value you get from studying there?

I see some people around me, planning where their homes should be so that they can be within the vicinity of the “good” schools where their kids can have a chance to go to. I see friends, who went through distant learning courses, end up complaining that the university isn’t “recognised”, no one has heard of the school name etc.

Some say that certain employers show “discrimination” about which school this potential hire came from. I’m not sure about this, because I have not encountered this before, and if so, it’s not the organisation that I would like to work for.

The school environment matters, not just the grades and the prestige. There are people who come out of prestigious schools and may not go very far in the society’s perception of corporate world success. There are those who aren’t academic, but are successful in what they do.

When it comes to distant learning courses, my take is: you know what you got yourself into. What’s the point of complaining after the course is done?

I think we spend lots of time in school, but many of the things we learn may not be directly applicable to what we may do as a career. Who really remembers the complex mathematical formula and the elements in the periodic table? Do we ever use it in our daily life?

“Branded” schools do not necessarily have good teachers that inspire. At the end, it’s really the people that count, not the brand name of the school.




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